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Main » 2011 » May » 30

Baur Versand was established in 1925 as Germany’s first mail-order shoe business by Dr. Friedrich Baur in Burgkunstadt, Germany. The Otto Group has held a stake in Baur since 1997.

 

Baur concentrates on distance selling of fashion, footwear and home furnishings for established, more traditionally orientated customer groups in the middle-to-upper income segments. Baur’s assortment is defined by the values of high quality, brand character, inspiration and up-to-dateness.

 

At the end of the ‘90s the company entered the e-commerce age and today all its articles are also available online. Over 60% of all orders from around three million customers are already placed via the Internet. What’s more, www.b ... Read more »

Category: European Plus Size Catalogues | Views: 1316 | Added by: Tess | Date: 2011-05-30

One of two Germans is overweight, experts say. Not surprisingly, many fashion-houses, textile manufactures and general retailers have discovered large women as an interesting clientele, because big sizes mean big business, too.

Most department stores nowadays offer a "big and beautiful" corner, every major town or city features at least one local retailer that specialises in fashion for baroque beauties. Last but not least, mail order companies cater for big ladies.

Nevertheless, the fuller woman still often feels neglected by fate and fashion alike. "All the clothes I see are made for girls, there's nothing for real women", grumbles Anna Bauer, a chunky shopkeeper in her mid-forties.

Browse the Internet and you'll find nothing but complaints in forums like "Germany's fat site", where big women lament the lack of more becoming clothes.

... Read more »
Category: Plus Size Fashion | Views: 2434 | Added by: Tess | Date: 2011-05-30

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