Two major TV networks reportedly sized up a sexy ad starring full-figured models — and decided it wasn’t a good fit.

The 30-second Lane Bryant spot — a love letter to plus-size models featuring newly-christened Sports Illustrated cover girl Ashley Graham — was turned down by ABC and NBC, reports TMZ.

A rep from NBC on Thursday denied the network had outright "rejected" the ad.

"As part of the normal advertising standards process, we reviewed a rough cut of the ad and asked for minor edits to comply with broadcast indecency guidelines," the peacock network said in a statement provided to the Daily News. "The ad was not rejected and we welcome the updated creative."

Lane Bryant, which claimed its ad was rejected "as is," is currently deciding whether to re-submit it for consideration, a rep for the retailer told The News.
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