Lands' End was founded in 1963 by a former advertising copywriter and sailor named Gary Comer. Today we're a proud member of Sears Holdings Corporation, one of the largest broadline retailers in the US.
Gary Comer always wanted to create a company of his own, and for Comer, Lands' End was a dream that came true. Inspired by his hobby of sailboat racing, in 1962 Comer went to work for Murphy & Nye Sailmakers in Chicago. The agreement was that Comer and the owner, Dick Stearns, would start a second business as partners. The only question was what kind of business that would be. And it was up to Comer to figure it out as he worked for Murphy & Nye.
Once Comer realized that the customers buying sails from Murphy & Nye were a market for sailboat fittings, it became clear what the new business should be. In the spring of 1963, Comer, Stearns, and three other partners launched Lands' End Y
...
Read more »