Julie Creffield, of Cam Road, has launched a Voom 2016 crowdfunding campaign in the hope of getting a share of a £1m investment from the Virgin business magnate.

The 38-year-old businesswoman aims to challenge perceptions that you can’t be fat and fit or that you have to lose weight first before becoming more active through the Too Fat to Run? pitch.

Julie, who runs the The Fat Girls’ Guide to Running blog, is competing against several business ideas for the chance to pitch to Richard Branson live in the Virgin Media Business competition.

She said: "I need everybody to get behind this and vote or share it.”

Her proposal aims to provide supportive communities to women across the UK who can meet and train together under expert guidance.

Her business model will include branded training programmes, such as Julie’s 5 weeks ... Read more »